Website Creation and Maintenance

Website Creation and Maintenance Source image: / CC by 2.0

An organisation with no web presence is archaic. Having a website has now become as important as having a phone and fax machine for a business. In this global age of business owning a website establishes your presence as a professional organisation. All customers and clients expect businesses to have their own website, it helps legitimise businesses and provide security and peace of mind for clients. If your business does not have a website this may communicate a lack of professionalism and seriousness.

A website is one of the premier marketing tools and builds brand and product awareness. A website can provide information about a company, the services and products that it offers along with being a cheap and effective way to reach a huge potential market. It can also save money in the long run by reducing your print costs as information can be accessed directly from the internet.

Due to the global nature of business a website can also help expand your market and reach potential customers beyond national and international boundaries; it enables the company stay in touch with its existing customers and advise them of new products and services.

Eltoma can produce a professional website in a short timescale ensuring that all content is edited for context and meaning, vetted for accuracy and proofed for grammatical errors. By using a reliable, professional provider that can deliver specialised, high quality services a company can improve its corporate image and professional standing in today’s global business environment.

Brand building:

Brand building is an essential function to ensuring success in business. A brand is intangible and has nothing to do with your company assets instead it refers to the reputation behind your company name and logo. A carefully built brand can be invaluable and Eltoma can help you to build your company brand which in turn will inspire loyalty and trust in your current and future customers and clients.

Basic business card style website creation:

The term 'business card website' has become associated with the popular style of website creation for businesses that want a basic representation of their company placed on the internet. We can set you up with a site that is essentially a simple, multi-page (up to 5) design that displays personal information, contact details and links to other social media platforms; much like a traditional tangible business card is used to display personal information.

Advanced website creation with integrated CMS:

Using a content management system to power your site could pose a huge advantage to your company. Not only in the original set up of your website but also updating and maintaining it.

Key benefits of a CMS:

• It's easy for the non-technically minded as no knowledge of programming is required. This frees up technical developers to focus on functionality and enhanced features.
• A complete visual re-design of a whole site can be done without affecting the site's content or structure.
• Consistent design templates provides continuity for your brand and standard navigation across all pages.
• It allows multiple users with publishing permissions to post updates and perform maintenance.
• It streamlines scheduling. Integrate planned content with your marketing plan so that everyone in the team knows what's happening.
• It improves site maintenance using remote access. You can access and update your site from anywhere with an Internet connection.
• Standards for optimising SEO are integrated, making sure your content ranks well in search engines.


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