DBS Bank is the most valuable banking brand in Singapore

By in

DBS Bank is the most valuable banking brand in SingaporeAccording to the Brand Finance Banking 500 study released on Tuesday, DBS Bank is ranked the most valuable banking brand in Singapore and the top banking brand in the region. It also showed that DBS is one of the top 10 banking brands in Asia. DBS improved its global ranking by four places, going from 58th to 54th. ‘DBS leads the pack for another year with a brand value of US$4.01 billion (S$5.08 billion). This is up 15.3 per cent on 2013, an increase of over half a billion dollars’, managing director of Brand Finance Asia Pacific Mr Samir Dixit said.